Reusable cup system operating at Villa Park’s Bruce Springsteen concert

reusable cup system

It’s always a pleasure to be part of major music concerts, and they don’t come much bigger than Bruce Springsteen live, as was recently the case at Villa Park, where our ONE Planet ONE Chance reusable cups were in operation across the stadium. Over 100,000 reusable cups were used over the course of this concert and the Pink concert that took place at the same venue earlier in the week.

Born in 1949, Bruce Springsteen has released 21 studio albums during a career spanning six decades, most of which feature his backing band, the E Street Band. Nicknamed “The Boss”, he is known for his lyrics and energetic concerts, with performances that can last more than four hours. Springsteen has sold more than 140 million albums worldwide, making him one of the best-selling music artists of all time.

Here at Event Cup Solutions, we always say NO to souvenir cups. Why? Because when you put an event logo or brand on the cup, then it immediately becomes more attractive to people to take home with them, leading to higher loss charges for you as the stadium or venue operator. Our generic ONE Planet ONE Chance message on the cup encourages positive consumer action and helps to keep the cups on site, therefore helping to keep loss charges to a minimum.

Our reusable cup system is ideal for sports stadia, arenas, music venues and festivals, so if you are looking to embrace reusables instead of single use, then don’t hesitate to get in contact with our team today!

Event Cup Solutions is a British company which provides a consultation service and the only UK solution for the complete replacement of single use cups at sports stadia & venues, music venues & arenas, and festivals.

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